Our Blog

We love blending marketing and magic. Read our latest blog articles to learn more about the crossroads between these two topics.
May 24, 2026
The Storytelling of Your Brand is a Spell

The way you talk about your products and services through your messaging on your packaging, website, and social media act as storytelling spells. In magic, we understand the power of our words and intentions, but in the marketing space, we often overlook just how powerful this concept is within our brand messaging. This is beyond […]

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May 21, 2026
The Magic in the “Why” of Your Brand

All too often, I hear people talk about what they do in the spiritual space. “I’m a tarot reader.”“I sell metaphysical products.”“I provide reiki services.” Sometimes, they talk about how they do it or what their process is, but what I often don’t hear is the why behind what they do.. The why is what connects spiritual entrepreneurs and […]

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